Archive for August, 2011

Please plan to attend the FIRST-EVER PRESENTATION of the findings of the Arizona Arts & Culture Census & Community Database:

  • When:    Thursday, September 8; 1:30 – 3:30pm
  • Where:  Phoenix Art Museum, Whiteman Hall Auditorium
  • Cost:      FREE, but please RSVP:  http://azcensus.eventbrite.com   
  • If you can’t attend, please RSVP anyway and let us know that you want to be KEPT INFORMED about the work of the Census/Community Database.

This meeting will feature presentations by (and discussions with) Rick Lester, CEO and Will Lester, Vice President of TRG Arts and promises to reveal never-before seen insights into the demographics and patterns of participation of Arizona’s audiences for arts & culture.

(We are presently exploring the possibility of video-taping the presentation for those unable to attend in person.  (If you’ve got a great way to accomplish that, Matt would love to hear from you!)  One way or another, we will find a way to share these insights with ALL Alliance for Audience member organizations.)

Background:

Last Spring, Alliance for Audience partnered with TRG Arts, a national database management & consulting firm based in Colorado, to create a sophisticated, secure and confidential way to collect & consolidate patron (i.e. ticket buyer and contributor) information from among Arizona’s arts & cultural organizations in order to analyze audience participation patterns.  (Alliance for Audience makes this service available to its member organizations at no charge.) 

Launched in March, 2011, the Community Database presently tops 710,000 unique Arizona households (that’s greater than 25 percent of ALL Arizona households) and draws from 5-years of participation records compiled from 49 of Alliance for Audience’s 230 member organizations.

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Now that your new season is in focus, please take a moment to tell us what promotional help you MOST DESIRE from your Alliance for Audience membership.

Please complete this quick & confidential survey no later than August 31:  http://www.zoomerang.com/Survey/WEB22CFFBYB6MN/

Among the questions:  What are the 3 MOST IMPORTANT events in your new season that ShowUp.com should ESPECIALLY help you promote?

(Among other purposes, I’m using your answers to this question to help organize the schedule for my TV segments for the year.  I strongly urge you to answer candidly & quickly!!!)

 

NOTE:  If you have already completed this survey, THANK YOU, we have your responses and you need not submit this again.

 

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Categories : marketing, Membership
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For a critically important national grant application that is due this week, Alliance for Audience is advised to submit “statements of support” that represent the breadth of its member organizations.

So – I write to ask you a QUICK & IMPORTANT FAVOR:  Would you please take a moment to write a few sentences that express WHY or HOW MUCH your organization values the work of Alliance for Audience & ShowUp.com.

Please send it to Matt Lehrman at MLehrman@allianceforaudience.org by 5pm on Monday, August 8 – and be sure to include your name & organization.

With much thanks!

Categories : Collaboration, Community
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